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Apple ties up with Jio to enable 'RCS' messaging service on iPhones - The Economic Times

CPaaS Industry August 27, 2025 medium impact

Apple and Jio Partner to Bring RCS Messaging to iPhones in India Apple has collaborated with Jio, a leading Indian telecom operator, to introduce Rich Communication Services (RCS) messaging on iPhones in India. This strategic partnership aims to enhance messaging capabilities for iPhone users by implementing the RCS protocol, which offers advanced features beyond traditional SMS. The move is significant for the Indian mobile communication market, potentially improving messaging interoperability and user experience for Jio customers using Apple devices.

Key Takeaways

  • arrow_right_alt Apple expands RCS messaging support through partnership with Jio in India
  • arrow_right_alt RCS protocol promises enhanced messaging features compared to traditional SMS
  • arrow_right_alt The collaboration targets improving communication capabilities for iPhone users in the Indian market