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Infobip reaches 10 billion RCS messages as Apple adoption accelerates conversational messaging - Intelligent CIO
CPaaS Industry
September 09, 2025
high impact
Infobip reaches 10 billion RCS messages as Apple adoption accelerates conversational messaging Infobip, a leading communications platform provider, has announced that it has reached a significant milestone of 10 billion Rich Communication Services (RCS) messages sent. This achievement is largely attributed to the increasing adoption of RCS by Apple, which has been integrating RCS capabilities into its messaging platform. The rise in RCS usage signifies a shift towards more interactive and feature-rich messaging experiences, potentially impacting how businesses communicate with their customers. This development highlights the growing importance of RCS in the communications landscape and its potential to enhance customer engagement.
Key Takeaways
- arrow_right_alt Infobip has reached 10 billion RCS messages sent.
- arrow_right_alt Apple's adoption of RCS is a major driver of this growth.
- arrow_right_alt RCS enables more interactive and feature-rich messaging experiences.
- arrow_right_alt This milestone highlights the increasing importance of RCS in the communications landscape.
- arrow_right_alt Enhanced customer engagement is a potential outcome of the rise in RCS usage.