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[U.S. A2P 10DLC] Campaign Registration - Privacy Policy & Terms & Conditions URL Fields Now Available

Twilio February 18, 2026 medium impact

Twilio Enhances A2P 10DLC Campaign Registration with Mandatory Privacy and Terms URLs Twilio is updating its U.S. A2P 10DLC Campaign registration process by introducing dedicated fields for Privacy Policy and Terms & Conditions URLs. These new requirements aim to improve campaign compliance and approval rates for messaging campaigns. Developers must now provide valid, publicly accessible links to their privacy policy and service terms directly during campaign registration, both through the Twilio Console and API. The change moves away from previously embedding this information in message flow descriptions, with Twilio recommending inclusion of these links to expedite campaign approval and reduce rejection risks.

Key Takeaways

  • arrow_right_alt New dedicated fields added for Privacy Policy and Terms & Conditions URLs in Twilio's A2P 10DLC registration
  • arrow_right_alt Developers can provide URLs through both Twilio Console and API registration methods
  • arrow_right_alt Inclusion of these links is recommended to improve campaign approval rates and reduce vetting failures